The Branch Metrics Inc Data Breach: Incident Facts and Free Case Review
Branch Metrics Inc. is a technology company specializing in mobile measurement and deep linking services, which requires the processing of significant amounts of user data to track engagement across applications. As a result of their business model, they typically collect and store information such as device identifiers, IP addresses, email addresses, and metadata related to user interactions. This security incident was officially reported to the Indiana Attorney General in 2026, confirming that unauthorized access to their systems occurred. If you received a data breach notification letter, it indicates that your personal information held within their digital infrastructure may have been compromised. We encourage you to review the details provided in your notice carefully to understand the scope of the exposure and the steps the company is taking to assist affected individuals.
- State
- Indiana
- Breach date
- December 22, 2025
- Reported
- April 6, 2026
What to do if you were affected
These general steps can help limit the risk of identity theft and fraud after any data breach.
Stay alert to targeted scams
Be cautious of calls, texts, or emails that reference this breach. Legitimate organizations won't ask you to confirm sensitive details through an unsolicited message.
Keep your notification letter
Save the notice you received. It documents that your information was involved and is often needed to enroll in any credit monitoring offered or to join a related legal claim.
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